The Aanbiedermonitor is currently available for the Dutch Public & Health sector. More countries will be added in the near future. You can read more about the Aanbiedermonitor on the Dutch website.

De Aanbiedermonitor identifies key risks in the healthcare landscape. Find out how we can help your organization.

Aanbiedermonitor | A-INSIGHTS

Social Domain

We are A-INSIGHTS and we believe in the power of objective information

In a world awash with publicly available data, we are an advanced data-analysis company providing objective insights and overviews that help companies and organisations grow by making decisions based on fact, not assumptions.

We are on a mission to empower our clients with accurate insights to take on their challenges and realize their future ambitions: to help them to be in the know. And we are also a team of smart and motivated people who can help you get ahead. 


A-INSIGHTS believes in the power of market data. We are an advanced data-analysis company providing objective insights to help companies grow.

About us | Insights-as-a-service

an advanced data-analysis company

We can’t deny it – we’re on the rise. And we’re eager to meet kindred spirits. Join us and become part of a young, energetic team of ambitious, smart individuals. We’ve all got the right stuff to be competitive in various fields of expertise, from marketing and e-commerce to project management, data analytics, coding, developing… And then some. We need colleagues with varying levels of experience so whether you’re an intern, a graduate or a seasoned analyst: reach out to us, we’re always open for an informal chat.

Do you want to be part of our team? Check out our vacancies and help companies 'to be in the know'.

Join our team | Working at A-INSIGHTS

Join our team!

Curious how insights can help your company? Or just want to get in touch? Feel free to send us a message or schedule a call. You can also get in touch via phone or email.

Call us:
Give us a call on +31 (0)20 261 1977

E-mail us:
Send an e-mail to info@a-insights.eu

Where we are located: 
Anthony Fokkerweg 61
1059 CP Amsterdam
The Netherlands
Open in Google Maps


A-INSIGHTS is committed to protecting and respecting your privacy, and we’ll only use your personal information to administer your account and to provide the products and services you requested from us. From time to time, we would like to contact you about our products and services, as well as other content that may be of interest to you. If you consent to us contacting you for this purpose, please tick below to say how you would like us to contact you:

By clicking submit below, you consent to allow A-INSIGHTS to store and process the personal information submitted above to provide you the content requested.

For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, please review our Privacy Policy.

Contact get in touch | Decision (ENG)

Get in touch and find out how our insights can help your company.

Contact us

What to expect in this demo:
✓ A brief conversation about company and market insights and the potential strategic outcomes for your business
✓ A live demonstration of how to derive insights that can affect your business and how to extract these insights from our platform
✓ Determining together which next steps to take


You can unsubscribe from these communications at any time. For more information on how to unsubscribe, our privacy practices, and how we are committed to protecting and respecting your privacy, please review our Privacy Policy.

AI General | Form | Demo Sign Up | EN | Decision 

Curious how the Performance Monitor can help to improve your company's performance? Book a demo and we will walk you through our dashboard.

Schedule your demo

The low(-er) potato yields of the current harvest significantly affect the position of the European potato processors. Annual Insight believes that this has two major impacts: lower profitability and a weaker export position, enabling North American processors to gain worldwide market share.


Without a doubt, we are witnessing a very interesting potato year. The dry weather around Europe severely impacted potato harvest: the first test crops show a 20% decline in potato yield; the average result of all samples comes to 36.4 tonnes per hectare, compared to 46.4 tonnes per hectare in 2017 (source: BoerenBusiness). Therefore, growers are likely unable to meet their contracted volumes and the potato processing industry is going to be affected by increasing procurement costs. This will stir the consumer prices of fairly all potato products: as of early September, McCain already increased its retail prices by as much as 20% (source: retail-insight-network.com), and it is likely that other European based processors will follow. Moreover, crisps manufacturer Lays recently reported that it will increase its prices and that crisps will be smaller. Also, the company announced that its consumers should expect less promotional offers.

It becomes clear that the potato processors are in the grip of the current harvesting problems expressed in both the cost and the supply side. On the supply side, processors have contracts with (large) customers, like McDonald’s and Carrefour, in which quantity, price, and quality is agreed on. The question is to what extent contracted customers are willing to accept necessary price increases. On the cost side, potato processors are required to maintain high utilization rates in their plants to cover their fixed costs. Besides, lower quality potatoes lead to a lower amount of French fries per kilo of potato input. The timing of a bad harvest is certainly unfortunate given the substantial additional production capacity that most players added in 2016 and 2017, which came with substantial expansions of the workforce.

Looking at the Dutch and Belgian French fry producers, these capacity expansions were the primary reason for their sales growth in 2016 and 2017. Results show that Dutch and Belgian processors achieved 15.1% growth in 2016 and 7.7% growth in 2017. Profitability-wise the % EBIT-margin came under slight pressure, despite some reasonable potato years (see graphs below). Nevertheless, the profitability of the Dutch and Belgian players remains more than healthy.

Graph 1: Net sales of Dutch and Belgian potato processors

Graph 2: (%) EBIT of Dutch and Belgian potato processors

Overall, Annual Insight sees two major challenges for potato processors concerning 2018 profitability. First, potato processors have to deal with a lower utilization rate in their factories driven by limited potato availability. Therefore, potato processors will face trouble in covering their fixed costs, which will negatively affect profitability. Secondly, as the harvested potatoes are smaller than usual, it will become difficult for processors to guarantee general quality standards and potato recovery rates will go down, negatively influencing costs of goods sold.

Given the above, potato processors face some critical strategic choices. Which customers or channels can they serve in case of potato shortage?

There is no question that the companies are forced to re-evaluate their product and pricing strategy. Annual Insight believes that European potato processors will choose to cover their retail, food service and QSR contracts in Western-Europe in the first place while they will decline exports to other regions in the coming period. This might create a chance for the North American processors to close the gap that arises in regions where the European processors are strong (Southeast Asia, South America), as important crop regions in North America (Washington, Idaho, Alberta) showed significantly higher potato yields (source: BoerenBusiness). Undoubtedly, 2018 will pose significant challenges for European potato processors, and it will be very interesting to see what the influence of the potato shortage on their growth and profitability will be.

Love Drop - Don't Look Back

Colombian authorities recently announced to set import tariffs on Dutch and Belgian French fry imports

Potato processing: a profitable industry is facing a challenging year

Demo

The budget cycle is a key moment for companies, as it determines for a large extent where your resources will be allocated. You want to make sure you base your decisions on the right input. Often, companies solely work with internal knowledge and assumptions. This can be improved by incorporating benchmarking during the budget process.

The budget cycle is a key moment for companies. Read how benchmarking can help to improve your budget process.

Benchmarking during the budget cycle

& benchmarking

The A-INSIGHTS Performance Monitor empowers your perspective with fact based answers to three essential questions:

✔ How am I performing compared to my direct peers?
✔ Who are winners and losers in my market, and why?
✔ How is my industry performing?

The Performance Monitor is always up to date and catered to strategic decision makers and their key moments of truth. We do the data work, so you can focus on achieving impact with the insights they bring forward. Rest assured you’ll always BE IN THE KNOW

The Performance Monitor incorporates objective insights to benchmark your competitors' performance.

The Performance Monitor | Benchmark your competitors

All elements of competitor analysis in one tool

Performance Monitor

Benchmark your competition

Aanbiedermonitor

The agri food sector has evolved from a regional market to a global one. Read more about the industry itself, its challenges and the trends that the agri food sector here.

Aanbiedermonitor
Social Domain

Yes! I want to be in the know.

Take me to my field of expertise!

Be in the
know

AanbiedermonitorSocial Domain

Yes! I want to be in the know.

Take me to my field of expertise!

Be in theknow

Aanbiedermonitor
Social Domain

Be in the
know