Wondering why to gather competitor data? Well, it’s crucial for your growth.
In data lies invisible yet valuable insight into the competition. You can gather a goldmine of insight from market research reports, public filings, social media, and web analytics. With this information, you can accurately gauge your competition’s operations, marketing strategies, and product and service launches.
A deeper insight into your competition’s strengths and weaknesses, can help you develop effective strategies to counter your competition. Moreover, it’s a good way to proactively identify market trends and changes, and anticipate how to capitalize on opportunities.